NightLight Labs PROJECTION DESIGN AND MAPPING, INTERACTIVE PROGRAMMING, CUSTOM-FABRICATED INTERACTIVE CONTROLLERS
Jadu AR CLIENT
Jadu AR ORIGNAL SOFTWARE DEVELOPMENT://JADU.AR
Augmented Reality pioneers Jadu AR invited guests to the iconic Hollywood Forever Cemetery for a stylish, tongue-in-cheek “funeral for reality.”
NightLight’s design team set the scene for an immersive spatial interaction with Jadu’s newest concoction, a mobile app for creating and manipulating 3D gaussian splats. With bespoke sculptural artifact controllers, an interactive theremin, and room-scale projection mapping, NightLight channeled the occult energy of the historic locale into a seamless and memorable brand encounter.