Porsche

Porsche has a long history of creating iconic automobiles. People across the globe know its silhouette and understand what Porsche stands for.

A NightLight original, “T.A.P.* (but don’t touch)” featured a projection-mapped Porsche 718 Cayman with high-velocity energy waves that responded to tweeted messages from viewers. By tweeting out any of a range of select hashtags associated with the Porsche brand, onlookers could affect the generative visuals and audio in real time.

NightLight conceived, developed, and designed the installation.

*Tweet About Porsche

NightLight Labs CONCEPT, DEVELOPMENT, DESIGN
Porsche CLIENT
Madeline Falcone PRODUCER
Nathan Villacaña-Shaw SENTIMENT ANALYSIS AND NATURAL LANGUAGE PROCESSING
Ajay Kapur PRODUCER
If So, What?
Palace of Fine Arts, San Francisco, CA
Nightlight Labs logo
© 2026 NightLight Labs